Android & iOS both are extensively popular platforms for mobile app development. Both of these platforms are continuously evolving in terms of accessibility and novel features, which is grabbing the attention of entrepreneurs, users, as well as developers.
Being an entrepreneur, you might struggle while choosing one of these platforms for building your mobile application so that to connect with the global customer base. In order to choose the most appropriate platform, you have to analyze your resources and options smartly.
Entrepreneurs take help of an efficient app development company that guides them in the right direction towards choosing the best between these two platforms in accordance with their specific business needs.
But before you do that, let’s explore the top seven differences between Android and iOS app development. It will help you to get a better understanding of both the platforms and take your decision wisely.
1. Target Audiences Of Both The Platforms Are Different
One of the most significant differences between Android and iOS app development is that the target audiences of both of these platforms are completely different. iOS customers are very loyal to the brand, but Android devices are economical. The number of iOS users is less than the Android ones.
iOS target customers are mostly male and youngsters. Also, most of them are based in the USA and Europe. They tend to earn more and hence spend more money on applications and in-app purchases. On the other hand, Android users are older on average and are based worldwide. Their income is also lower and therefore they are less likely to spend money on the Google Play market.
The point that is needed to be taken into consideration is that you cannot brush every user from the same brush. They may vary with time and situations. However, in general, this brief can help you in identifying your target product more appropriately.
2. Both Platforms Use Different Programming Languages
Another factor that can help you in deciding which platform to choose can be the programming languages used by both of these platforms.
Java is the language that is used for Android app development, but in a bit different manner. Also, many Android developers use C++ for which were made also improvements for a more native experience. Recently Kotlin was announced as an official Android language that is compatible with the others.
On the other hand, iOS developers use Objective – C as the basic language for building iOS applications. In 2014, Apple introduced Swift as the official language for iOS apps. It is easier for programmers to learn its syntax and it’s specifically built for helping them to build mobile apps that run on Apple devices.
Both of these coding languages have their own advantages and disadvantages but you should think cleverly and decide which platform to opt in accordance with your specific business requirements.
3. Android & iOS Use Different Integrated Development Environments
Both of these platforms have different integrated development environments. Android programmers use Android Studio, while iOS developers stick to XCode. Here Android Studio has built-in background compilation that allows it to highlight issues quickly. But XCode needs an explicit build stage.
Both of these environments have almost similar functions and are free to use (excluding the yearly $99 that you need to pay to the App Store for submitting your product to the store and having it installed on the devices of the users).
After you have decided on the programming language you have to understand the tool that will help you to build the desired application. For example, if you have chosen Java there is no need to try XCode. But if you liked Swift you won’t get a chance to explore Android Studio.
4. Differences In Design Principles Of Android & iOS Platforms
There are certain guidelines as per which iOS and Android custom apps have to be designed. Some of the common design elements that are mandatory in both Android and iOS apps are minimalistic approach, no more than 5 switchers on the navigation bar, geometric shape of the icons, and simple visuals. The major difference is in the amount of creativity allowed to be incorporated in the design for the apps on these two platforms.
Google Play guidelines are bit strict and instructive. Google has introduced the concept of Material design, which is an innovative stream to follow that also has room for creativity. But here the programmers have to be very specific with the sizes of tables, the icon-to-icon distance, and even the color palette.
On the other hand, Apple follows the CDD (Clarity, Deference, and Depth) principle. As per this principle, iOS developers are provided with certain recommendations that make the interface of these apps intuitive and engaging for the users.
5. Development & Uploading Costs For Both Of These Platforms Vary
One of the best parts of mobile app development is that you can start for free with the help of free documentation and free tools provided by Apple and Google. If time permits you can test both of these platforms.
Android app development is more time-consuming in comparison to iOS. It is because the development team has to write more code on Java/Kotlin as compared to writing on Swift. Segmentation is present only on devices with Android operation system, hence a bigger devices range tends to increase the testing hours and the amount of potential bugs to be fixed. T
There is an increase in the total development time of Android apps because the XML layouting is primarily done manually for Google Play. So, in terms of the total development time, Android app development is a bit expensive than iOS apps.
On the other hand, if you consider uploading your creation on the market, then for the iOS apps you have to pay $100 per year with higher prices for enterprises, but for Google Play Store charge a one-time fee of $25.
6. Time Taken For App Store Acceptance Of Android & iOS Apps Is Different
It is a well-known fact that the time taken for validating the iOS apps to be published on the Apple App Store is more in comparison to an Android app that needs to get on Google Play Store. The reason is that iOS apps need to get personally verified by Apple experts. But in the case of Android apps, the procedure depends only on automated tests.
This fact has made it difficult for the iOS programmers as they have to be very careful about the apps submitted because for iOS devices, there is the risk that after waiting so much the app can get rejected. But Android apps can be presented with errors in front of the users.
7. Difference In Monetization Strategies For Both Of These Platforms
The difference in target audience also impacts the money generating techniques when it comes to Apple App Store and Google Play. Apple App Store generates money from app purchasing but Google Play doesn’t do that.
iOS users strongly reject ads inside the apps, but Android users notice and ignore them if they want to concentrate only on the content. You can do it successfully by providing the users with relevant products so that to convince them to pay attention to your marketing strategy. For iOS apps, you can go with paid or freemium apps, which is also a good option for those who own Android devices.
So, by choosing the right platform for building your mobile application can help you to produce the best product that provides the target users with a seamless experience. In such a scenario, an experienced app development company can guide you how to balance your goals and fulfil your target audience expectations by designing an ideal Android or iOS app in accordance with your specific business needs.